Calling all chocolate connoisseurs. Buy a dark, delicious bar of Organic Meltdown chocolate from the World Land Trust and save your very own tree from destruction in Ecuador. At the same time you will also help to protect the buzzing, squawking, howling den of extraordinary diversity that depends on the rainforest and its rich eco system in order to flourish and survive. Many life-saving drugs also depend on plants with therapeutic compounds that can only be found in the rainforest.
When you unwrap one of four irresistible Swiss made bars – 71 per cent dark, sweet candied orange, milk or hazelnuts and currants you will find your personal number. Go to www.organicmeltdown.com ; register your number and save your tree. If you want to dedicate the tree to someone special you can do that too and keep and eye on your tree on Google Earth. The goal is to save 5 million trees in Ecuador by 2012.
We didn’t get the deal we wanted in Copenhagen, but ultimately it is individuals like you and me who can make the difference. Four years ago I spent a week in the rainforest in Belize on the trip of a lifetime with filmstar Daryl Hannah and the World Land Trust. The Rainforest is the most thrilling and extraordinary place I have ever visited. It is far more exciting than any technicolour Disney film. It is also home to some of the most curious plants and animals on earth including the red fluoresecent tree frog and the poison bark tree.
Treat yourself to some chocolate, or even better buy a few bars and tell your friends too, and let’s create our own forest.
And, coming soon… Read about my amazing trip to the rainforest in Belize to see the work of the World Land Trust at first hand with film star and eco goddess Daryl Hannah.
Organic Meltdown is available from branches of Waitrose nationwide.