Stop the Traffic The Spanish Fashion Armada Has Arrived
STOP PRESS The AW Winter 2014 and SS 2014 Collections can be ordered exclusively through Ethical Hedonist in our shop or email us – email@example.com
Once in a while, a twinkling new fashion star is born. A star that reinforces why I live to write about beauty, talent, fashion revolution and sublime dresses!
Bichobichejo is such a star. The creative head of design, Carolina de la Fuente Banos is a fine artist turned fashion comet who loves horses and the dark fairytale world of Tim Burton and the painter Goya. She laughs frequently, and exudes a lively, exuberant, questioning mind which utterly encapsulates the quirky, yet sublime, adorable, free-wheeling, sustainable luxe pieces she designs for the Spanish fashion house Bichobichejo. I can imagine Penelope Cruz wearing Carolina’s sassy, extrovert, traffic stopping dresses and delighting in the playfulness and intelligence of this youthful new fashion house. I also think she would love the idea of fashion as pure theatre.
A Winter Wonderland Embellished with Butterflies, Cartoon Heroines, Graffiti Slogans and Skycrapers
In the world of this exciting, sustainably precious luxury fashion marque anything goes – clashing butterflies, cartoon heroines, graffiti slogans, sunflowers and skyscrapers – to dizzy, darling, I want you now effect. This is the future of intelligent luxury fashion with a bewitching, authentic story – and you are going to be lovestruck!
In Spanish, Bicho aptly means bug, insect or creature and thanks to Carolina, bugs and animals couldn’t be more fashionably, adorably, au courant this season.
The Preppy Mini made utterly opulent, in sumptuous organic cotton, worn with a cowlneck, butterfly, contrast cuff top.
If you are a fashion extrovert, or secretly long to be one, then Bichobichejo is the label you will fall head over heels in love with this season. This is your passport to head turning, original, A list style. Do you scour your favourite online fashion emporiums in vain for the perfect winter statement dress or mini skirt you know you will wear forever and feel like a clever fashion princess every single time you get dressed? Then welcome to the innovative, extrovert idea of conscious luxury fashion – in the words of Jimi Hendrix – to a world of butterflies and zebras… and to stars and skyscrapers too – welcome to Bichobichejo.
“My Designs are Inspired by a World in Constant Opposition”
Carolina studied fine art, graphic design and drawing at The Universities of Salamanca and Athens, and she tells me that she finds a constant source of inspiration in a juxtaposed world of bustling city streets and in nature. “In my designs I try to display a world in constant opposition: nature and the big city, through quick drawing and abstract sketches, framed with slogans and phrases from the Bichobichejo manifesto, which asks the question – ‘can we live side by side with nature? Or do we just want to concrete over our wild places and tame them into submission?’
Her ideas are so vibrant, so original, and seem to effortlessly combine that fashion Holy Grail of how to be super cute, practically glam and with an intelligent, pertinent message.
Who is the Bichobichejo Fashion Muse?
So who is Carolina’s fashion muse? “Ah, she is funny, smart, intrigued by nature and likes the idea of improving the world a little.” Then, she bursts out laughing and adds, “ but she is no hippy! She is more into gala, red carpet dressing than wearing sandals or sportswear.” So there you have it. For winter, Carolina’s inspiration is – “ the colour of the night sky, mountains, playfulness and humour. Her fertile imagination does not disappoint. She has designed the perfect, practically luxurious winter cocoon wardrobe, with oversized cowl necks, A line mini dresses, veiling the body in the softest, luxuriant, certified organic cotton. A girl could live in such a dress, all monochrome drama, with an embellishment here and there of butterflies and that sassy cartoon heroine, helping you to feel stylishly invincible.
Cowl-neck flared, A-line mini dress with pleat details and contrast yoke.
Winter dressing up has never looked so ritzy, fun or quite so alluring. I want her perfect interpretation of the bookish, school m’aam, preppy look, with an opulent, luxe, pleated, inky black A-line mini skirt, teamed with an insouciant, oversized butterfly sweatshirt, with contrast monochrome cuffs. It’s St Trinian’s via The Prado for grown up girls who haven’t forgotten how to be girlish. The effect is restrained sexiness and it is right on trend. All you need to complete the look is slightly undone pigtails and an elegant pair of handmade, shinyt brogues by fellow Spanish fashion icon – Chie Mihara – what are you waiting for? The Spanish fashion Armada has arrived and the outlook is dazzling.
The Perfect Day Dress in a City and Star Print, Perfect for the Modern Holly Golightly.
Now, I am going to let you into a secret. Being a fashion house born out of the Spanish sun, the summer 2014 collection is daring, iconic and near perfect, you will want everything. It will also put a huge smile on your face – sunflowers can do that! That means the sassy black skyscraper mini skirt to the star and lampshade day dress that is so elegantly extrovert and a must have to project your inner Hepburn. Oh, and there is a very sweet tennis dress too! Each piece can be cleverly layered for dressing beyond seasonal constraints. Pieces from the new AW Winter 2014 and SS 2014 Collection can be ordered exclusively through Ethical Hedonist in our shop or just email us – firstname.lastname@example.org
Rainbow Mini Dress in Sumptuous Organic Cotton