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Lu Flux – Luxury for a New Age of Austerity

June 30, 2011 in Slow Luxury Fashion
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Lu Flux

Summer is here! – Let’s all become beautiful magpies in a dream of a whimsical summer dress or Anne of Green Gables pinafore to break hearts and turn heads by British newcomer, and arch princess of luxe reinvention, Lu Flux. I swear it won’t be long before her extraordinary, extrovert, happy clothes find their way into the hallowed halls of Liberty, my  favourite emporium for exceptional British fashion talent.

Lu grew up in a Roud, a tiny hamlet on the Isle of Wight, and her love of nature meanders all over her verdant, flower- sprigged, girlish dresses, slouchy, colourful, treasure-trove cardigans and the most feminine dungarees you will ever lay eyes on. Her colorful, kaleidoscopic collection hints at an Alice Through The Looking Glass approach to getting dressed, and invariably, features a tree, a house, or a charming pastoral scene. This collection is full of vintage nostalgia. Then, best of all, there is this season’s quintessential print! A delicious pale toile de jouy, reminiscent of crisp blue and white china.

Lu Flux

A Lu Flux creation is no one season wonder, and could only ever be very carefully handmade made at her London outpost in London’s East End. These are remarkable pieces to love, maybe climb trees in, and cherish forever. The other very important thing you should know is that the quality and attention to detail is second to none.
www.luflux.com

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about the author

Alison Jane Reid

Alison Jane Reid - Journalist, Editor & Emerald Princess of Slow, Sustainable Luxury Living - 18 year track record interviewing real icons for: The Times, The Lady, You, The Mirror and Country Life. Now leading her alluring fairtrade, emerald revolution - Don’t Miss Out - Have you joined The Ethical Hedonist set?



One response to “Lu Flux – Luxury for a New Age of Austerity”

  1. Lu Flux says:

    Lovely article on my Spring/Summer 2011 Collection. Thank you Alison Jane, see you in Ventnor!

    Lu

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